How can I save money on cold calling for my real estate business in 2023 [ Easy Solution ] | SkipLeadPro

By Ashraful Islam Updated June 5, 2023 Reviewed by Ashraful Islam

How can I save money on cold calling for my real estate business

When you call and talk to the owner of the house, a small word will ask if they have another house besides this one. If they want to sell, you will save a lot of cold-calling costs. If you can build a relationship with a landlord, you can buy all of their houses!

One of the best ways to build wealth, while saving money on your taxes is through real estate investing. Plus, it helps that there are so many available properties to fit any budget. Although, it is important to have a stable income and savings set aside for investing. As a result, you have the power to decide how much you want to pay for a property. Continue reading to learn more.

Save money on cold calling for my real estate business

In real estate, you can claim a deduction based on depreciation. This is based on materials that break down and age. According to the IRS, the deductible life of residential real estate is 27.5 years, while commercial real estate is 39 years. This also means you can deduct the value of your building over that length of time.

This is also known as a “phantom deduction” since property values go up over time. To illustrate, if you buy a house for $100,000 and the house makes up 75 percent of the value, while the land makes up 25 percent, then you can divide $75,000 by 27.5 to get $2,727. Now, for the next 27.5 years, you can deduct $2,727 every year.

Real Estate

Increase Your Cash Flow

Through real estate investments, you can save money through pre-tax and after-tax positive cash flow. An after-tax positive cash flow is when expenses cost more than your income. A pre-tax positive cash flow is when expenses are less than income received. Yet, your tax breaks can ensure you receive more in income than you spend on expenses.

1031 Exchanges

This is the IRS tax code, section 1031 that lets real estate investors sell properties and use the profits to buy a new one. And, you don’t have to pay taxes until the next property is sold. You can continuously use another 1031 Exchange. Nonetheless, there are a few rules:

  • The exchange must be for a like-kind asset
  • You must have an intermediary to hold onto the profit. Otherwise, you must pay taxes on any money you touch.

Equity Growth

You can earn a nice chunk of change if you build up equity for real estate investments. When you have high equity, you can save money on your mortgage. You should set an equity goal. Then, once you reach your goal, you can sell the property and invest in a new one.


Before you invest in a property, it helps to research the inflation rates within your target location. You can see how much the homes have risen in value over the years. Inflation also benefits rental properties since you can raise rent even if your mortgage costs remain the same. As a result, you’ll see an increase in your cash flow.

Final Thought

One of the best investments you can make is in real estate. You get to save on taxes, as well as increase your equity and cash flow. Since there is a wide range of properties available, what are you waiting for?


In conclusion, implementing strategies to save money on cold calling can be beneficial for real estate businesses looking to optimize their budget and maximize their return on investment. By focusing on targeted and efficient approaches, you can minimize costs while still generating valuable leads and closing deals.

One effective way to save money on cold calling is by leveraging technology and automation. Utilize customer relationship management (CRM) systems or real estate-specific software to streamline lead management, track interactions, and automate certain aspects of the cold calling process. This can help reduce manual labor and increase the efficiency of your outreach efforts.

Another cost-saving approach is to prioritize targeted lead generation. Instead of casting a wide net and cold calling indiscriminately, invest time and resources into identifying and reaching out to highly qualified prospects.

This can be achieved through thorough market research, analyzing data, and leveraging targeted marketing techniques such as social media advertising, search engine optimization, and content marketing. By focusing on quality over quantity, you can increase the chances of conversion while minimizing expenses.

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Consider exploring alternative communication channels that may be more cost-effective than traditional cold calling. For instance, email marketing campaigns, social media messaging, and video conferencing can be efficient ways to engage with potential clients without incurring significant costs. These channels allow for personalized and direct communication while reducing expenses associated with phone calls.

Lastly, continuous evaluation and optimization of your cold calling strategy can lead to cost savings. Regularly analyze the effectiveness of your efforts by tracking metrics such as conversion rates, lead quality, and cost per lead. Identify patterns and adjust your approach accordingly, focusing on the tactics that yield the highest return on investment.


By implementing these strategies, real estate businesses can save money on cold calling while still effectively reaching potential clients and driving business growth. It’s important to remember that a balanced and well-rounded marketing approach, combining both digital and traditional methods, can provide the best results for your specific target audience and market.